Gold prices rise
Gold prices have risen sharply over the past week and crossed $5,000 per ounce for the first time. Spot gold touched a record high of $5,102 per ounce after gaining nearly 8% in a single week. Silver and other precious metals have also seen strong gains, reflecting rising demand for safe-haven assets. Market experts say the rally is driven by economic uncertainty, geopolitical tensions, and concerns about inflation. Investors often turn to gold during unstable periods, as it is seen as a reliable store of value. Unlike stocks or bonds, gold does not depend on the performance of companies or governments.
What makes gold appealing
Even at record prices, gold remains attractive to cautious investors. Analysts point out that gold has held value for thousands of years and carries no counterparty risk. This makes it appealing for people seeking stability rather than high returns. Instead of buying full-ounce bars, many buyers are now choosing smaller quantities. Fractional gold products allow investors to enter the market with less money and spread their purchases over time. This trend has grown stronger as prices continue to rise.
Lower price gold
Several well-known retailers are offering small gold bars at lower price points. Walmart sells gold bars from trusted refiners such as PAMP Suisse and Sunshine Mint. A 2.5g PAMP Suisse gold bar is priced below $500, while a 5g Sunshine Mint bar costs under $900. A 10g bar is also available but costs close to $2,000. For the lowest-priced options, specialty dealers offer even smaller bars. APMEX currently lists one-gram .9999 fine gold bars from PAMP Suisse priced between $223 and $228. These bars are available on pre-sale and are expected to ship in mid-February. These small bars have become the cheapest way to own physical gold at a time when prices are at historic highs.
