Dakota Johnson strips down in 'sensual' Calvin Klein campaign

TOI GLOBAL | Mar 10, 2026, 20:23 IST
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Dakota Jhonson 1
Dakota Jhonson 1
Actress Dakota Johnson appeared in a revealing new campaign for Calvin Klein, posing topless and in denim for the brand’s Spring 2026 shoot. The sensual yet minimalist photos quickly went viral, with fans praising the confident look and comparing the campaign to her role in Fifty Shades of Grey. Johnson said the shoot reflects a stage in her life where she feels comfortable, calm, and confident in her body.
Actress Dakota Johnson is turning heads once again after appearing in a revealing new campaign for Calvin Klein, with the latest photos showcasing the star in a series of relaxed yet sensual looks that quickly caught attention online.

The 36-year-old actress, best known for her role in the Fifty Shades of Grey franchise, stars in the brand’s Spring 2026 campaign, which focuses on confidence, comfort, and minimalism. The campaign was directed and photographed by Gordon von Steiner and presents Johnson in a laid-back home setting meant to highlight the brand’s signature denim and underwear collection.

Several images from the shoot show Johnson posing topless while wearing jeans, as well as lounging in Calvin Klein underwear and bras. According to the fashion house, the campaign aims to balance subtle sensuality with humor while keeping the focus on simple, clean styling.

In a statement released alongside the campaign, Johnson said the photos reflect how she currently feels in her life.

“Calvin Klein jeans and underwear have a timeless quality that makes everything feel right the moment you put them on,” she said. “When a woman is alone at home working or reading or doing whatever, it can feel quite liberating and sensual.”

Johnson added that the tone of the shoot matched her personal mindset, saying she feels more comfortable and confident in her body now than in earlier stages of her career. She described the campaign as celebrating freedom and self-confidence rather than just physical appearance.

“I love that this campaign celebrates being comfortable, free and sexy on your own terms,” she said. “Sometimes a woman just being herself is the sexiest thing.”

The campaign quickly spread across social media, where fans reacted positively to the photos, with many comparing the look to Johnson’s breakout performance in Fifty Shades of Grey. Some users joked that the campaign felt like a return to the confident and sensual image she became known for after the film’s success.

Others praised the minimalist style of the shoot, saying the simple setting and natural poses made the campaign feel more authentic compared to highly stylized fashion ads.

Johnson also spoke in a recent interview about how her approach to style has changed over time, saying the most attractive clothing is whatever makes a person feel comfortable.

“Feeling good in clothes changes your energy,” she said. “Sometimes being in a big T-shirt feels great, sometimes it’s lingerie. It’s about how it makes you feel.”

Dakota Johnson strips down in 'sensual' Calvin Klein campaign

Actress Dakota Johnson appeared in a revealing new campaign for Calvin Klein, posing topless and in denim for the brand’s Spring 2026 shoot. The sensual yet minimalist photos quickly went viral, with fans praising the confident look and comparing the campaign to her role in Fifty Shades of Grey. Johnson said the shoot reflects a stage in her life where she feels comfortable, calm, and confident in her body.

The campaign marks Johnson’s latest collaboration with the iconic fashion brand and continues her long-standing reputation as one of Hollywood’s most recognizable faces in both film and fashion.